Cross Genre Geekdom Advertising
Doctor Who on Xbox LIVE
Here’s a way to get the word out that the new series of Doctor Who is ready to launch soon. Advertise to the millions of gamer geeks on Xbox LIVE.
That is exactly what Microsoft and BBC America are doing. They are crossing genres to reach a whole other branch of customers.
I, for one, am excited. Being a fan of DW already, I was aware of the release date. But, now, I can have my very own TARDIS gamer picture. I have been waiting for three years, since I fist signed on to the service to have a DW themed picture on my gamertag. And I can now say that I will probably never change it again.
To download your own Doctor Who gamer picture and theme for your Xbox 360, click here.